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08-01-2013, 11:38 AM
I truly understand from where people are coming from...I too miss the print version and I'm on the editorial staff but there are a ton variables in the decision to go to just the electronic version.
First and most important Der Gasser is fully created by volunteers who devote their time and effort to bring you the most up to date information as possible - it's not a paid position like National PCA - it's truly a volunteer position.
People love to bitch about things but rarely do they step up to the plate to help make things better.
To go back to a printed version we would have to chase down advertisers and believe me this is a very difficult job (the main reason no one wants to become an editor) and if someone wants to step up to the plate and chase down about $25,000 per year (the cost to bring all of our members 6 issues to your door step) please talk to our chief editor Dave Hathaway and he'll welcome you with open arms to Der Gasser staff.
Right now we really don't need advertising because we really don't have an out of pocket expense for print and mail. We get advertisers who want to advertise with us because we have vast array of members that they want to reach. We don't have to keep knocking on doors trying to convince them otherwise...again that takes a ton of time and effort to offset the cost of a printed copy.
If you look at our newsletter compared to other newsletters or even past newsletters there is a lot more content and interesting stories and we are striving to maintain this going forward.
Plus - in this day an age it takes a ton of time to create a print version instead of an electronic version. Even though there are 4 people on Der Gasser's editorial team it still takes more time and effort to create a printed version just because we would have to interface with a third party vendor in order to create and ship a printed version. When this happens we have to plan the layouts, as well plan way in advance of articles, and upcoming events, and thus the information can become quite stale by the time it reaches the mailbox.
I can tell you now the latest electronic version was viewed by over one thousand different members, in fact 1,047 to be exact as of today - a number that has been growing since the inception of the fully digital copy.
And this digital version can be read almost anywhere, the pdf version can be read on a smart phone or table so you can read it on the toilet if you are so inclined....use just can't use it in case you run out of toilet paper for which we do apologize.
Note - since Der Gasser has gone digital we have save 49 trees from the ax. 16 issues at 17 pages per (double sided) x 1500 members divided by 500 (pages per ream) divided by 16.67 (reams per tree).
First and most important Der Gasser is fully created by volunteers who devote their time and effort to bring you the most up to date information as possible - it's not a paid position like National PCA - it's truly a volunteer position.
People love to bitch about things but rarely do they step up to the plate to help make things better.
To go back to a printed version we would have to chase down advertisers and believe me this is a very difficult job (the main reason no one wants to become an editor) and if someone wants to step up to the plate and chase down about $25,000 per year (the cost to bring all of our members 6 issues to your door step) please talk to our chief editor Dave Hathaway and he'll welcome you with open arms to Der Gasser staff.
Right now we really don't need advertising because we really don't have an out of pocket expense for print and mail. We get advertisers who want to advertise with us because we have vast array of members that they want to reach. We don't have to keep knocking on doors trying to convince them otherwise...again that takes a ton of time and effort to offset the cost of a printed copy.
If you look at our newsletter compared to other newsletters or even past newsletters there is a lot more content and interesting stories and we are striving to maintain this going forward.
Plus - in this day an age it takes a ton of time to create a print version instead of an electronic version. Even though there are 4 people on Der Gasser's editorial team it still takes more time and effort to create a printed version just because we would have to interface with a third party vendor in order to create and ship a printed version. When this happens we have to plan the layouts, as well plan way in advance of articles, and upcoming events, and thus the information can become quite stale by the time it reaches the mailbox.
I can tell you now the latest electronic version was viewed by over one thousand different members, in fact 1,047 to be exact as of today - a number that has been growing since the inception of the fully digital copy.
And this digital version can be read almost anywhere, the pdf version can be read on a smart phone or table so you can read it on the toilet if you are so inclined....use just can't use it in case you run out of toilet paper for which we do apologize.
Note - since Der Gasser has gone digital we have save 49 trees from the ax. 16 issues at 17 pages per (double sided) x 1500 members divided by 500 (pages per ream) divided by 16.67 (reams per tree).